Tips for Selecting Great Domain Names for Real Estate Agents

Tips for Selecting Great Domain Names for Real Estate Agents: If you are a real estate agent and you don’t already have your own website, then choosing a domain name is the first thing you need to do. Your domain name needs are something about you, your niche, the kind of clients your serve, and the kind of properties you sell.

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Following are some tips about how to select a great real estate domain name for your site:

Tips for Selecting Great Domain Names for Real Estate Agents

Do Your Research

Proper research is crucial when it comes to choosing a domain name for your real estate website. It is recommended that you use the Keyword tool from Google to discover how people search, what words they use, and what they are searching for. Do you want to use “homes for sale” or “real estate” in your particular area? Do people search with state/city or just the city? Do they use the full name or just the abbreviation of the state? These are some of the questions that will help you use Google’s Keyword tool effectively to determine what terms work best in your area.

Also, Read: Real Estate Branding Ideas and Examples for New Businesses

Don’t Use Your Name

Using your own name as your domain when starting out is a mistake. The domain name is one of the biggest factors when it comes to being indexed in search engines. If you really want to buy your own name as a domain, then it is recommended that you use it as your ‘branding’ site. Don’t use it as your primary website.

Use a .com Domain

As a real estate agent, a .com domain name is the most professional choice for your website. This domain is far superior to other domains out there. Domains other than .com, .gov, or .net are often less trustworthy. So, unless you can get a great domain name with another extension, it is highly recommended that you go with a .com domain.

Keep it Short and Simple

Finding a good domain name for your real estate website may be difficult so don’t get carried away. Focus on getting something short and simple. Don’t get a domain name like “www.thebestdowntownrealestateagent.com”. It is too long and it won’t rank well in the searches. Use something simple and short like “floridarealestate.com” or “Tstreethomes.com”.

Remember the Laws

You cannot have the words MLS or REALTOR in your domain name, with a few exceptions. It is against the policies of the National Association of Realtors (NAR). Using a trademarked name in your domain is also forbidden.

Don’t Pay a Fortune for a Domain Name

Finding a great domain name for your real estate website is going to be challenging as most of them are going to be taken already. While you can try to purchase domains on the secondary market, it is going to be costly. It is recommended that you get creative and search for real estate in other areas and see what creative ideas others real estate agents have come up with. Don’t rush to select a name. Think about it and be creative.

As a real estate agent, choosing a great domain name for your website is one of the most important steps to focus on. Once selected, changing the domain name later can be a real hassle. Not to mention it can also negatively impact your SEO. So, be creative and keep the above-mentioned tips in mind when selecting a domain name for your site.

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